A selection of NZCA resources to assist members and non members

Economic impact report

NZCA Annual Economic Impact Report compiled by AEC Group will be released in August 2024.  A high-level version will be available here.  The in-depth report showing regional and granular information will be available to members only through the members portal.

How to work with Cruise/sell to Cruise Passengers

Passengers looking to undertake activities in a port either pre-book a shore excursion through the cruise line, book direct with an operator or via an online travel agent, or alternatively they will disembark the ship and make their arrangements on the day.
Information on this process and suggestions on how to work with the cruise industry is here.

Tiaki promise

Tiaki means to care for people, place and culture.
The Tiaki Promise is a commitment to care for New Zealand, for now and for future generations. By following the Tiaki Promise, you are making a commitment to New Zealand. To act as a guardian, protecting and preserving our home. Nau mai, haere mai ki Aotearoa.
NZCA is committed to Tiaki and encourage all our partners to embrace the Tiaki Promise.


Qualmark is New Zealand tourism’s official quality assurance organisation, providing a trusted guide to iconic travel experiences. Owned by Tourism New Zealand and backed by leading industry organisations, including NZCA, Qualmark provides a grading system for accommodation providers and a quality endorsement programme for visitor activities, service and transport providers, as an official mark of quality.